Conscious leadership, sustainable partnerships, and exceptional customer experiences while tackling environmental challenges all for a sustainable future.
The Heart of Food Lover’s Market
At Food Lover’s Market, our commitment goes beyond just selling groceries – we’re driven by a powerful purpose that guides every aspect of our business. From our dedicated family of colleagues to our suppliers, customers, communities, and the world at large, we strive to make a positive impact in everything we do.
Our Family: Building Conscious Leadership and Addressing Inequality
Our family isn’t just about those who work within our walls – it’s about building a conscious leadership culture that extends to addressing inequality wherever it exists. Through initiatives like “Same Faces, Higher Places” and a comprehensive range of colleague benefits, we empower our team members to thrive and grow within our organisation. The FLM Foundation further supports colleague engagement and wellness, ensuring that every member of our family feels valued and supported.
Our Suppliers: Growing Together with Shared Values
We believe in growing alongside suppliers and producers who align with our values. Through initiatives like the Seeds of Change Supplier Development Partnership, we actively seek out partners who share our commitment to sustainability and ethical practices. From expanding our “You First” health range to increasing the availability of fair trade, organic, free-range, and sustainably sourced products, we’re working hand-in-hand with our suppliers to promote responsible sourcing and farming practices.
Our Customers: Delivering on Our Brand Promise
For our customers, we uphold our brand promise of offering the best in fresh. This means providing the best value, range, quality, and customer service in every interaction. It’s not just about selling products – it’s about creating an exceptional experience that keeps our customers coming back time and time again.
Earth Lovers: Living Our Values Every Day
Our commitment to sustainability isn’t just lip service – it’s ingrained in everything we do. Through initiatives like our partnership with FoodForward SA and our World Hunger Month initiative, we’re using the power of our business to support the eradication of hunger in our communities. We’ve provided millions of meals to those in need, making a tangible difference in the lives of countless individuals.
Our World: Tackling Environmental Challenges
Environmental sustainability is a key focus for us, and we’re proud to lead the charge in South Africa. From being the first retailer to offer paper straws and paper bags exclusively to our significant investments in renewable energy and energy reduction initiatives, we’re committed to reducing our environmental footprint and tackling pressing issues like waste management and packaging.
The Heart of Our Business Beats with Purpose and Passion
From our family of colleagues to our suppliers, customers, communities, and the world at large, we’re dedicated to making a meaningful difference every single day. Join us on our journey as we strive to create a better, more sustainable future for all.
